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Mike Fernandez
Multi-Disciplinary Designer
Information Technology and Services | Singapore, SG

Summary

CAREER OBJECTIVE

To utilize my knowledge and skills in a creative, challenging and progressive environment.


CAREER HIGHLIGHTS

Senior designer with over five years experience in creative direction and project management. Highly skilled in a wide range of graphic and web design, and production techniques using both Macintosh and Windows platforms. Highly adept in product design, functionality, look and feel particularly for productivity and internet software.

Extensive experience in both web and print design. Has developed brand and corporate identities, websites, advertisements, reports and sales collateral for clients in retail, professional services, institutions, and high-tech industries.

A proven team leader and a team player, effective and efficient, goal-oriented and highly motivated to learn.

Highly competent in oral and written communication skills of the English language.
Specialties: Website Design, Website Development, Brand/Identity, Print, Flash, PHP, MySQL

Experience

  • Aug 2011 - Present
    Co-founder and Creative Director / Pixelhub Creative
  • Sept 2003 - Present
    Freelance Web Designer/Developer / Pixelhub New Media
    Works with a number of different clients to improve their web and print identities. Creates print collaterals, designs logo identities, develops banner ads, customizes and manipulates digital images, and designs static web components, parlaying them into working web sites. Works to create large-scale, content-heavy websites. Is heavily involved in all aspects of site creation, including conceptualization, site architecture, design, usability testing and production. Develops standards for data-graphics appearing in online articles. Creates style guides and design specifications for all aspects of website. Designs company business cards and stationery.
  • Dec 2008 - Present
    Senior Web Designer / Bain & Mercer
    Performed lead role in the design and production of print, identity, packaging, multimedia, web design, web applications and social media. Strategized social media campaigns for Facebook, Twitter, Youtube, etc. Developed business, managed vendors, and served as client liaison. Managed press checks, art directed photos, supervised team design efforts. Maintained production schedules and budgets. Trained, supervised and provided art direction for junior designers. Managed multiple, concurrent projects in different stages. Designed information architecture and user interface for on-screen applications. Demonstrated ability to learn and use new technology.
  • Sept 2007 - Present
    Technical Consultant / Dagupan City Local Goverment
    Works directly with the city mayor’s office and city information officer to create, design, develop and maintain the official Dagupan City web site including the Bangus Festival and City Fiesta websites. Digitally enhances and alters photographic images for print and web use. Responsible for production of all graphics used in various tri-media campaigns and advertisements.
  • Aug 2006 - Present
    Senior Designer / CIS-One
    Responsible for all aspects of direction and management of visual look and feel including interface design, information architecture, content design and strategy, scheduling, and supervision of in-house and external resources. Works with product development to write functional specification and initiate new functionality with flash and PHP development teams. Collaborates with marketing for greater tie-in with all marketing materials and teach sales force to use product. Designs and develops brand identities, corporate identities, websites, advertisements, annual reports, collaterals and corporate standards manuals for clients in high-tech, financial, retail, and other industries. Is responsible for all levels of design, from conceptualization through production. Oversees and manages the Design Team.
  • Jun 2006 - Present
    Designer / The Design People
    Managed multiple website projects. Worked with teams to gather requirements and deliver visual design solutions including conceptual design, navigation, layout, typography, color maps, graphics, and icons. Communicated and collaborated with designers, clients and U.S. counterparts. Demonstrated superior web design skills, creativity, and design process. Showed proficiency collaborating with multiple animators/developers on a single project. Designed page layouts for various websites, create style guides, layout templates. Assisted in overall site design, navigation, and architecture.

Education

  • 2001 - 2005
    AMA University
    Bachelor of Science in Information Technology
    Activities: President, Junior Information and Communication Society
  • 1997 - 2001
    EDNAS School
    High School

Additional Information

Websites:
Portfolio, Company Website
Honors:
FIRST CHECKPOINT WINNER (TEAM MEMBER) 2ND BAYANIHAN SEO “PARADISE PHILIPPINES” CONTEST December 2007
Interests:
Computers, Web Design and Development, New Technology and the like.
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My name is MIKKLE FERNANDEZ, a Filipino multi-disciplinary designer, technical consultant, social media strategist and photography enthusiast.

Say hello@mikklefernandez.com
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